The performance pouch for athletes who train across everything — and refuse to leave anything in the tank. No nicotine. No crash. Just clean support, delivered fast.
412 athletes already on the list.
You're not just running or just lifting. You're switching modalities, managing effort across multiple disciplines, and asking your brain to stay sharp through all of it. That's a different problem — and most supplements aren't built for it.
Six rounds in. The weights feel heavier than they should. Your pacing breaks down. Your body has more in the tank — your focus doesn't. The mental fade hits before the physical one.
You warm up strong but by your top sets the mental edge is gone. You're leaving weight on the bar and reps in the tank because your head checked out before your body did.
Months of training, race morning arrives and you're scattered. Nerves, poor sleep, too much caffeine. You show up physically ready and mentally unprepared — and it costs you time you trained hard to earn.
Your training program covers your body.
Your mind is running on its own.
Rewyre is a functional performance pouch — a small, tobacco-free, nicotine-free pouch that sits between your lip and gum and delivers active ingredients directly into your bloodstream via buccal absorption. Same format as nicotine pouches. None of the dependency.
Built specifically for the hybrid athlete who trains across multiple disciplines and needs their mind to keep up with their body.
Inside every pouch: a precision-dosed blend of performance ingredients chosen to support endurance output, cognitive sharpness, and sustained mental focus — across the full session, not just the first half.
No drink to mix mid-WOD. No pill to swallow before a race. Pop one in 15 minutes out and compete the way you trained — all the way to the finish.
Place a Rewyre pouch between your upper lip and gum 15 minutes before your session, race, or competition. Feel a mild tingle — that's it working.
Buccal absorption bypasses digestion entirely. Active ingredients go direct to your bloodstream — faster than any capsule or pre-workout drink, with zero GI stress mid-effort.
Sharper focus. Sustained output. Keep the pouch in for up to 30 minutes during your session or event. No crash. No jitters. Just the work.
No nicotine. No tobacco. No proprietary blends. Every ingredient transparently dosed — each chosen for what it actually does when you're deep in the grind.
Buffers lactic acid build-up in muscles, delaying the onset of fatigue during high-intensity efforts. The tingle you feel within seconds of placing the pouch — that's it absorbing. Faster and stronger through buccal delivery than any capsule or drink.
Triggers a rapid vasodilatory flush — warmth spreading across your face and body within minutes. Not a side effect. A signal. Blood flow opens up, your system primes for output, and your brain registers that something real is happening. The pre-workout sensation, without the stimulants.
Promotes calm, sharp focus without sedation. Keeps your head in the game through the back half of a WOD, a heavy lifting session, or the final kilometres of a race — when most athletes mentally check out.
A precursor to dopamine and noradrenaline — the neurotransmitters that govern drive, alertness, and decision-making under pressure. L-Tyrosine is specifically effective when the brain is under physical stress, which is exactly the moment focus breaks down. Your body depletes it during hard efforts. Edge puts it back.
* These statements have not been evaluated by any regulatory authority. Rewyre is not intended to diagnose, treat, cure, or prevent any disease. Consult a sports dietitian if you compete under WADA-governed rules.
Hybrid athletes don't have one goal. Rewyre doesn't have one use case. Here's how athletes across disciplines are using it.
Hyrox demands you stay mentally present through 8km of running and 8 functional movements. When your body is burning and your lungs are screaming, Rewyre keeps your pacing sharp and your strategy intact.
Endure + EdgeHeavy lifting is as much mental as physical. One distracted rep under a max load costs you. Rewyre Edge keeps you dialled in — from your first warm-up set to the moment the bar leaves the floor on your final attempt.
EdgeIn long efforts, mental fatigue arrives before physical fatigue. Rewyre Endure targets the point where most athletes slow down — not because their legs are done, but because their focus broke first.
EndureHigh-rep WODs punish drifting focus. Broken sets, poor pacing, form breakdown — all mental as much as physical. Rewyre keeps your head in it from the opening movement through the final rep of round ten.
Endure + EdgeEach SKU targets a different performance demand. Use them individually — or stack them on race day.
🌿 Light Mint
The pre-workout sensation without the stimulants. Beta-Alanine delivers an immediate tingle through buccal absorption — Niacin follows with a vasodilatory flush that opens up blood flow within minutes. Rhodiola Rosea reduces perceived effort across the full session. Taurine supports cellular hydration so your muscles stay fuelled through the back half. You'll know when it kicks in.
Best for
🌱 Spearmint
For sessions where your mind is the limiter. L-Theanine keeps you calm and locked in without sedation. L-Tyrosine replenishes the neurotransmitters that deplete under physical stress — the ones governing drive, alertness, and decisions under load. Alpha GPC supports neuromuscular output and the mental clarity you need when technique matters under fatigue. No flush. No tingle. Just sharp.
Best for
Zero. No nicotine, no tobacco, nothing addictive. Rewyre uses the same pouch format as nicotine products because buccal absorption is genuinely the fastest delivery method available — but there's nothing in ours that creates dependency. It's built specifically for athletes who want the performance benefits without trading one habit for another.
Our ingredients are selected with WADA guidelines in mind and are not prohibited under most sport governing body rules. However, if you compete at a level where substance testing applies, we always recommend checking with your specific federation and consulting a sports dietitian. We're building out full compliance documentation ahead of launch.
Yes — and it's hard to miss. Endure delivers two distinct sensations: Beta-Alanine produces a tingle through the gums within 60 seconds of placing the pouch. Niacin follows with a vasodilatory flush — warmth spreading through your face and chest within 2–3 minutes. No caffeine involved. That's just blood flow opening up and your body priming for output. Edge is the opposite — clean, calm, no sensation. Just a sharpening of focus you notice when things get hard.
Use Endure for sessions with high physical demand — long runs, Hyrox training, CrossFit WODs, endurance blocks. Use Edge when mental sharpness is the priority — heavy lifting, technical skill work, competition day strategy, or any session where focus is the limiter. On race day, many hybrid athletes use both: Edge in the morning for mental prep, Endure 15 minutes before the gun.
We're in the production phase targeting an Australian launch in the coming months. Waitlist members get first access — before any retail or public release. The first tin is on us.
Join the waitlist. Be first. Get the first tin free.
No spam. No nonsense. Just Rewyre.